I’m Shaunda Necole, a Las Vegas-based podcaster, author, and soul food blogger, making life easier + more soulful one recipe at a time.

Join me as I share food, fun, travel, and life hacks that make you feel like you won the jackpot!

I’m a social butterfly turned social media influencer with a knack for turning natural conversations into serious cash. I split my time between my homes in Virginia Beach and viva Las Vegas – and love being an East Coast girl with a super sunny West Coast heart!

My professional career kicked-off as an executive at a Fortune 500 company. After I left (ahem: fled) from the corporate grind, I started my own business in the cheerleading space and never went back to that sad, gray office again! 

Not long after, I opened my first cheerleading retail store in a local shopping mall and quickly scaled it to 7-figures. My store became the first of its kind to secure a distribution deal with Amazon!

On a whim, my daughter created an Instagram account for me to enter a contest for one of my favorite brands – MacKenzie-Childs. (Have you seen their dinnerware?? Swoon!)

My Instagram account exploded to over one hundred thousand followers in less than a year. (Thanks, daughter!) I took the reins and added a website and blog that attracted lucrative brand collaborations and partnerships. I also took ownership in other areas of my life, investing in real estate and earning fantastic passive income from my properties. 

Today, my lifestyle content on food, travel, health, Black Lives Matter, social justice, and more attracts four million monthly Pinterest viewers, millions of annual site visits, and over 100K Instagram followers!

My advice has been featured in glossy magazines like Forbes, Cosmopolitan, and Fast Company and top-rated lifestyle websites like Refinery29. 

Some of my high-profile brand partnerships include:

– Bumble Bizz with Serena Williams investing in women-owned businesses

– Joe Biden for President and The Biden-Harris 59th Presidential Inaugural Committee digital partnerships team

– Instant Pot & Save the Children in response to COVID-19

– Walgreens for women’s hysterectomy care package tips

– Bravo TV for the premiere of their most ethnically diverse franchise, The Real Housewives Of Salt Lake City

– I’ve  also received praise from Arianna Huffington for my inspirational and healthy habits articles on Thrive Global